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How many Scots buy a newspaper because it reflects their political views? The Sun adopts a viewpoint that is radically opposed to my own in the case of Iraq for example but I buy it nevertheless because it is a good read and because I like its horse racing and football coverage. I buy the Daily Record for the same reason. I would think that a majority of Scots don't regard the political viewpoints of any given newspaper as the main influence on their buying it. The reason for declining sales is without doubt the increase in internet access. I belong to a generation that habitually buys daily newspapers however there is a younger generation for whom the internet will be their main source of information.
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"Our scientific power has outrun our spiritual power. We have guided missiles and misguided men."
- Martin Luther King Jr.
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